Companies that crossed $50M in ad spend, last fiscal year
Advertising expense below $50M in the prior fiscal year and $50M or more in the latest one. 22 companies.
Drawn from 458 US-listed companies, each on its latest fiscal year (FY2025 for 330 companies, FY2026 for 128 companies). Source: SEC EDGAR XBRL company facts. Data as of Nov 4, 2026. Methodology.
| # | Company | Ad spend | Revenue | Ad / revenue | YoY | Prior year | Year ended |
|---|---|---|---|---|---|---|---|
| 1 | Tarsus Pharmaceuticals TARS | $121M | $451M | 26.9% | +306.7% | $29.8M | Dec 31, 2025 |
| 2 | Lucid Group LCID | $112M | $1.4B | 8.3% | +125.3% | $49.8M | Dec 31, 2025 |
| 3 | BridgeBio Pharma BBIO | $110M | $502M | 21.9% | +412.1% | $21.5M | Dec 31, 2025 |
| 4 | American Coastal Insurance ACIC | $90M | $335M | 26.8% | +119.5% | $41M | Dec 31, 2025 |
| 5 | Roblox RBLX | $79.2M | $4.9B | 1.6% | +74.4% | $45.4M | Dec 31, 2025 |
| 6 | Rubrik RBRK | $70.8M | $1.3B | 5.4% | +98.9% | $35.6M | Jan 31, 2026 |
| 7 | Vail Resorts MTN | $68.1M | $2.8B | 2.4% | +41.9% | $48M | Jul 31, 2026 |
| 8 | WEBTOON Entertainment WBTN | $67M | $1.4B | 4.8% | +83.1% | $36.6M | Dec 31, 2025 |
| 9 | Xunlei XNET | $63.3M | $462M | 13.7% | +112.7% | $29.8M | Dec 31, 2025 |
| 10 | Cricut CRCT | $59.8M | $709M | 8.4% | +27.8% | $46.8M | Dec 31, 2025 |
| 11 | Dave DAVE | $57.4M | $554M | 10.4% | +27.8% | $44.9M | Dec 31, 2025 |
| 12 | Sandisk SNDK | $55M | $20.2B | 0.3% | +89.7% | $29M | Jul 3, 2026 |
| 13 | Liberty Media FWONA | $54M | $4.5B | 1.2% | +58.8% | $34M | Dec 31, 2025 |
| 14 | Toast TOST | $54M | $6.2B | 0.9% | +25.6% | $43M | Dec 31, 2025 |
| 15 | Hinge Health HNGE | $53.6M | $588M | 9.1% | +43.7% | $37.3M | Dec 31, 2025 |
| 16 | Klaviyo KVYO | $51.8M | $1.2B | 4.2% | +12.9% | $45.9M | Dec 31, 2025 |
| 17 | Exelixis EXEL | $51.7M | $2.3B | 2.2% | +18.9% | $43.5M | Jan 2, 2026 |
| 18 | Lindblad Expeditions LIND | $51.7M | $771M | 6.7% | +31.2% | $39.4M | Dec 31, 2025 |
| 19 | ThredUp TDUP | $51.1M | $311M | 16.4% | +23.1% | $41.5M | Dec 31, 2025 |
| 20 | OppFi OPFI | $50.9M | $381M | 13.4% | +3.4% | $49.2M | Dec 31, 2025 |
| 21 | Biomarin Pharmaceutical BMRN | $50.5M | $3.2B | 1.6% | +46.4% | $34.5M | Dec 31, 2025 |
| 22 | Agilent Technologies A | $50M | $6.9B | 0.7% | +2.0% | $49M | Oct 31, 2025 |
Other lists
Largest ad spenders · Biggest increases · Biggest cuts · Highest ad-to-revenue · Lowest ad-to-revenue · Up 5+ years in a row