Axsome Therapeutics advertising spend, FY2025

Axsome Therapeutics (AXSM) reported $167M of advertising expense for the fiscal year ended Dec 31, 2025. That is 26.2% of revenue of $638M. Up 65.1% from FY2024.

Ad spend, FY2025
$167M
year ended Dec 31, 2025
Change vs prior year
+65.1%
vs FY2024
Share of revenue
26.2%
of $638M revenue
Rank by ad spend
#244
of 336 companies

Key facts

  • Ad spend is 4.7x its FY2022 level ($35.3M), slower than revenue (13x).
  • FY2025 is the highest year on file, going back to FY2022.
  • Largest increase +184.1% in FY2023.
  • Ad spend has risen 3 years in a row.
  • Axsome Therapeutics spends more on advertising than 27% of the 336 US-listed companies tracked. Its ad-to-revenue ratio is 5.0x the median of 5.2%.

Ad spend by fiscal year

$0 $50M $100M $150M $200M FY2022 (ended 2022-12-31): $35.3M 2022 FY2023 (ended 2023-12-31): $100M 2023 FY2024 (ended 2024-12-31): $101M 2024 FY2025 (ended 2025-12-31): $167M 2025 $167M

Ad spend as % of revenue

0% 20% 40% 60% 80% FY2022 (ended 2022-12-31): 70.5% 2022 FY2023 (ended 2023-12-31): 37.1% 2023 FY2024 (ended 2024-12-31): 26.2% 2024 FY2025 (ended 2025-12-31): 26.2% 2025 26.2%

History

Download CSV
Fiscal year Period end Ad spend YoY Revenue Ad / revenue Tag Filing
FY2025 Dec 31, 2025 $167M +65.1% $638M 26.2% AdvertisingExpense 10-K Feb 23, 2026
FY2024 Dec 31, 2024 $101M +0.9% $386M 26.2% AdvertisingExpense 10-K Feb 23, 2026
FY2023 Dec 31, 2023 $100M +184.1% $271M 37.1% AdvertisingExpense 10-K Feb 23, 2026
FY2022 Dec 31, 2022 $35.3M n/a $50M 70.5% AdvertisingExpense 10-K Feb 18, 2025

What the figure is

Advertising costs as disclosed in the annual report (XBRL tag AdvertisingExpense).

Compared with similar spenders

The 6 companies closest to Axsome Therapeutics in latest-year ad spend.

Rank Company Ad spend Ad / revenue YoY Fiscal year
241 Pinterest $169M 4.0% +4.5% FY2025
242 Melco Resorts & Entertainment $168M 3.3% +1.7% FY2025
243 Papa John's $168M 8.2% +2.0% FY2025
244 Axsome Therapeutics $167M 26.2% +65.1% FY2025
245 Groupon $166M 33.3% +15.0% FY2025
246 Zillow Group $165M 6.4% -5.7% FY2025
247 Rush Street Interactive $165M 14.5% +3.8% FY2025

Full ranking of 336 companies · Biggest increases #14 · Highest ad-to-revenue #21

Questions

How much does Axsome Therapeutics spend on advertising?

Axsome Therapeutics spent $167M on advertising in fiscal 2025, the year ended Dec 31, 2025, according to its 10-K filed Feb 23, 2026.

What percentage of revenue does Axsome Therapeutics spend on advertising?

26.2% of revenue in fiscal 2025 ($167M of $638M). The median across the 336 companies tracked is 5.2%.

Is Axsome Therapeutics spending more on advertising?

Yes. Ad spend rose 65.1% in fiscal 2025 from fiscal 2024. It has risen 3 years in a row.

How does Axsome Therapeutics rank by advertising spend?

#244 of 336 US-listed companies with $100M or more in ad spend, ranked on each company's latest fiscal year.

What does Axsome Therapeutics's advertising figure include?

Advertising costs as disclosed in the annual report (XBRL tag AdvertisingExpense).

Source

Filing
10-K for FY2025, filed Feb 23, 2026
Accession number
0001193125-26-064267
Company
Axsome Therapeutics, Inc., CIK 1579428, SIC 2834 (Pharmaceutical Preparations)
Data
SEC EDGAR XBRL company facts, retrieved Nov 4, 2026. Methodology.
Cite
Axsome Therapeutics advertising spend, FY2022-FY2025. Aleksei Trudov, io.trudov.com, from SEC EDGAR XBRL company facts (latest: 10-K filed Feb 23, 2026), retrieved Nov 4, 2026. https://io.trudov.com/company/axsome-therapeutics/advertising-spend/
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CSV, all years · CSV, all 336 companies